viernes, 13 de julio de 2012

LEITMOTIV. "DREAM DAY" Spring - Summer Collection 2013









Leitmotiv imagines Man SS 2013 collection on the road, maybe on the Route 66, following the Beat Generation dream, and trying to express his willing to meet new worlds and their wonderful sense of freedom.
The practical Bag in canvas with wax treatment becomes a perfect friend for an informal look during his journey hanged between dream and reality.
 
Leitmotiv invents a cool and happy beachwear through shorts and tanks top ready to be taken off for a dive.
Man helds his classic style, but at the same time he is swept away by printed mood of raining coat, jeans, t-shirts, trunks, revealing his ‘boyish’ attitude.
 
The beachwear wardrobe includes printed denim jackets with leather features, printed studded jackets, shirts in popelin with denim sleeves, where prints evoke majolica details and surreal landscapes. Leitmotiv man wants to breathe pop atmosphere like a character in a Hockney’s painting.
 
This man doesn’t think of a final destination, he travels to an ideal journey. It does not care about the cause or the means, what is important is to go… to the Dream Day.


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